April Hoelscher has been named marketing manager for RKL LLP, an accounting and professional services firm in Lancaster. Hoelscher will be responsible for managing the firm’s digital marketing strategy across a variety of channels and service areas. She will also support the growth of the firm’s new and emerging practices with a focus on lead generation.
Hoelscher, who has more than 20 years of marketing and leadership experience, earned a bachelor’s degree in marketing from Penn State University.